Inside Chanel's 'Ultimate Luxury' Push: Jewellery, But Make It Tweed

By A Mystery Man Writer
Inside Chanel's 'Ultimate Luxury' Push: Jewellery, But Make It Tweed

High jewellery is shaping up to be a key battleground for big luxury. At Chanel, the ‘booming’ category is also an opportunity to elevate the brand further, watches and jewellery president Frédéric Grangié tells BoF.

Inside Chanel's 'Ultimate Luxury' Push: Jewellery, But Make It Tweed

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Inside Chanel's 'Ultimate Luxury' Push: Jewellery, But Make It Tweed

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Inside Chanel's 'Ultimate Luxury' Push: Jewellery, But Make It Tweed

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Inside Chanel's 'Ultimate Luxury' Push: Jewellery, But Make It Tweed

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Inside Chanel's 'Ultimate Luxury' Push: Jewellery, But Make It Tweed

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Inside Chanel's 'Ultimate Luxury' Push: Jewellery, But Make It Tweed

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Inside Chanel's 'Ultimate Luxury' Push: Jewellery, But Make It Tweed

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Inside Chanel's 'Ultimate Luxury' Push: Jewellery, But Make It Tweed

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Inside Chanel's 'Ultimate Luxury' Push: Jewellery, But Make It Tweed

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Inside Chanel's 'Ultimate Luxury' Push: Jewellery, But Make It Tweed

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