Chanel's “Iconic” Campaign Shows Why Its Flap Bag Is The Ultimate Modern Investment

Chanel’s new handbag campaign, entitled “The Chanel Iconic”, shines the spotlight on one of the Chanel’s forever classics: the 11.12 bag. Commonly referred to as the Chanel Flap bag, the quilted shoulder style takes the blueprint of the 2.55 bag and gives it a twist. Here is why the Chanel 11.12 bag is still the ultimate French-girl chic fashion investment.

Chanel's “Iconic” Campaign Shows Why Its Flap Bag Is The Ultimate Modern Investment

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