TikTokkers are obsessed with Advent calendars—just not perfume bottle-shaped ones.
Retailing for the price of US$825, Chanel's 2021 Advent calendar is the subject of lively debate on social networks, after a critical unboxing video was released on TikTok. Some people are denouncing it for its disappointing contents, including pins, stickers and snow globes, which come at a price inaccessible to most people. For cosmetics brands, advent calendars are a good way to draw attention during the pre-Christmas period while inviting their consumers to test a large array of new
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