For Paris Fashion Week Chanel relaunches its iconic 1987 Première watch but with a few modern tweaks making the 80's icon in vogue once again
* Première Rock Collection * 20mm x 26mm Case Dimensions * 18K Yellow Gold-Plated & Stainless Steel * Quartz Movement * Smooth Bezel * Black Dial *
Première Rock Watch
chanel premiere rock triple - Gem
In the CHANEL watchmaking universe, the Première watch has been a shining star since 1987. Choosing the octagonal shape of the stopper of the N°5 perfume bottle for its case and dressing it in black lacquer and borrowing the interlaced leather and chain strap of the iconic quilted bag for its bracelet, the Première surprised the watchmaking world that until then had been governed by masculine codes. Because it was uniquely contemporary, without a doubt. Thirty-five years after its creation, this authentic lesson in style now makes its reappearance in its original version styled in its most cherished quality: timeless appeal.
La Cote des Montres: The CHANEL Première Originale Edition watch - The Première watch shines star since 1987
Chanel's O.G. Premiere Watch From 1987 Makes A Comeback
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On its 30th anniversary, Chanel gives its bestselling Première watch a new in-house movement graced with a camellia, Coco Chanel's favourite flower.
Première class: Chanel's iconic watch turns 30
In 1987 Chanel decided to make its watchmaking debut, with the aptly named Première. Since then, a great deal of water has flowed under the horological bridge. In the 30 years since, the status of the wristwatch has changed: no longer a tool designed to tell its wearer the time as precisely as possible, it has become an object of pure pleasure: a style statement, a status symbol and an aesthetic indulgence. Thirty years ago, Chanel had already anticipated the profound changes that would affect the watch industry. In thirty years, through a series of watches with an utterly distinctive allure, watches devoted to pleasure, time has proven Chanel right. A testimony of 30 years of Chanel Time.
ALL EYES ONCHANEL - Since 1987, Chanel gives time a ()
Discover CHANEL Première Original Edition Watch
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Pre-owned Chanel Première Rock Watch In Silver